Welcome
to the Valley

Tucked between golden hills and purple horizons, the Santa Ynez Valley is the heart of Santa Barbara wine country. Across six distinct towns, you’ll find fresh delights paired with wild beauty and a rich cultural heritage shaped by ranchers, artists, and immigrants. Come for world-class wineries and Michelin-starred meals. Stay for small-town festivals, secret trails, and the laid-back rhythm of Central California living. Whether it’s a weekend getaway or a longer escape, the good life lives here.

Explore All Things to Do

Aerial view of water and mountains
Guest room at The Landsby hotel in Solvang, California

Book Your Stay

Meet the Makers

Artisan winemakers. Innovative chefs. Craftspeople, ranchers, and curators of good taste. These are the locals who shape the valley—each one offering a fresh take on tradition. Get to know the people behind the products and places that make Santa Ynez Valley unlike anywhere else.

Mountains and hills in Santa Ynez Valley

Experience the Santa Ynez Valley

Plan Your Trip

The Santa Ynez Valley blends world-class wine, unforgettable culinary experiences, scenic outdoor adventure, and small-town charm across six unique communities. Whether you’re craving a slow morning in a sun-drenched vineyard, a horseback ride through golden hills, or a day of boutique hopping and wood-fired pizza, we’ve got you covered. Start planning with our resources.

Picture Perfect Moments